What Is Geofencing in Logistics Management? Track-POD Location-based Triggers, Explained

Updated on July 24, 2020 by Andrey Baturin

In today’s data-driven world, businesses can leverage information to increase efficiency, lower costs, and drive greater revenues. When it comes to logistics management, the ability to automate actions based on location data improves business operations, customer experience, and more. With Geofencing, businesses can track fleets, deliveries, and use locational data to improve results.

What is geofencing?

Geofencing involves using GPS to set virtual boundaries and enable systems to react to objects as they enter or leave the defined area. By tracking the transition in and out of an area, businesses have a bird’s eye view of drivers and deliveries.

Since actions can be triggered simply by location data, the next step for the given object can be ready or in progress, such as automating checking in and checking out.

With geofencing, businesses get even more than transparency.

Not only does the GPS data let everyone know where a fleet vehicle is located, but it also triggers action without the need for a truck dispatcher or other employee to take the next step.

What is geofencing used for?

Like many innovations over the past decade, geofencing leverages data and empowers businesses to achieve new levels of efficiency. For example, driver routes can be optimized based on analysis of historical data about travel times, fuel consumption, and requirements at delivery locations.

This data can then be used when determining different geofence triggers that can provide beneficial information for both the company and the customer.

From the customer’s perspective, geofencing provides more accurate delivery windows – even allowing the customer to view the driver's progress on the map. This improves customer experience, reduces the need for customer service calls, and provides greater overall insight into the exact status of all delivery activity.

Geofencing in Track-POD

Track-POD features robust geofencing capabilities that take fleet management and operational control to the next level. This feature is also easy for drivers to manage, reducing entry mistakes and human error that can lead to customer dissatisfaction.

In an easy-to-use interface, drivers can toggle geofencing on or off, and set an appropriate proximity radius. This driver function can also be disabled if not desired.

 

Track-POD allows the use of geofencing triggers to provide accurate proof of delivery, working alongside Track-POD’s proof of delivery features, such as electronic signatures and photographs.

With Track-POD's geofencing, you can know for certain whether deliveries were made, and can monitor and direct driver activity based entirely on location data.

 

Recap

Geofencing is a powerful feature that you can implement today and see your efficiency grow. Power your logistics management with greater visibility and automatic location-based triggers, and gain absolute control of your fleet.

For more information on Track-POD’s geofencing capabilities and how it affects your workflow, book a free demo and we'll show you around.